Professions of a Silicon Valley Double-E
Wednesday, October 04, 2006

Speakers: Ed Perkins, Dr. Trudy Hu

Location: Coco’s Sunnyvale

Date: Friday Nov 3, 2006

Time: 6:30 dinner 7:00 presentation

PACE exec-comm meeting 5:30pm

1206 Oakmead Parkway
Sunnyvale, California 94086
United States

Cost: Dinner $10 minimum per person


Or email

Every mega trend requires new frontiers new visions, new tools, and new problem solving skills. The latest trend on the economic battlefield is globalization of commerce, science and technology development. Change is the only unchangeable force in nature. Engineers’ and scientists’ career markets have gone through the following paradigms:

I. 1950s-1960s: Secure engineers in corporate world
II. 1970s-1980s: Restless and trend-knowledgeable engineers
III. 1990s-2000: Project-based engineers
IV. Future Trend: Globalization, Globally competitive engineers

Engineers, technologists and scientists have created incredible inventions using their scientific minds, logical and differential cognitive powers. Our scientific and engineering training equips engineers with the best tools for future career markets. However, it is time for us to upgrade our tool sets and sharpen our scientific minds to integrate diverse perspectives. The new globalization paradigm requires adopting new tool sets (communication skills and perceptions) to turn negative energy into positive breakthroughs. They include cognitive, emotional and behavioral upgrades and psychological makeover.

With the career paradigm shift, engineers and scientists have encountered severe conditions, such as high unemployment rate, multiple layoffs, outsourcing, declining benefits, burnout, declining health, age discrimination, and many more. Many fell through a silent crack due to shame, pride, or negative coping strategies. Engineers, technologists and scientists need to have a support system, a clear self-analysis, and understand their strengths and areas for future growth.

The ultimate goal of the Career Makeover is to empower engineers, technologists and scientists and their profession. It motivates engineers and scientists to work with management and human resources to innovate their own career and lifestyle in the 21st Century with empowered vision, confidence, and global leadership in technology and scientific frontiers.

Objectives and Outcomes

The goal of this seminar is to teach you how to help yourself manage/run your career in this era of globalization and selective hiring.

You will learn about:


Communicate what employers are expecting, what things are needed to succeed
Understand market requirements, how you relate to market, your business model (EXERCISE)

Communicate attitudes and approaches needed to respond to new workplace
Understand personal factors impacting adapting to new workplace
What are your “critical variables”?)

Paradigm shift: the past, current, and the future trends
Highlight and compare the traits of the old and new paradigms
Assess your working styles, personality, career goals (self assessment)
Integrate different paradigms and empower yourself and your profession


Edward Perkins

Ed has 30 years experience in the electronics industry, including hardware design automation, program and project management, mixed-signal test development automation, design services management, chip architecture development, software development, and real time embedded systems programming. He was a program manager in the Virtual Test Division of IMS in Beaverton, OR, where he was responsible for leading their mixed-signal R&D development efforts. Ed also spent 10 years at Digital Equipment Corporation in the central engineering CAD department where he was responsible for development and deployment of CAE services and support to engineering groups worldwide. He has been an IEEE volunteer for 25+ years. He is a Senior Member of IEEE and is Past Chair of the Oregon Section, Region 6 Membership co-chair, and a member of the IEEE-USA Career and Workforce Policy Committee. He has a BSEE and MSCS from WPI (Worcester, MA) and most recently an MS ECE specializing in VLSI design and test from Portland State University (Portland, OR).

Dr. Trudy Hu

Dr. Hu is a Licensed Psychologist and National Health Provider based in Beaverton, Oregon. She is an advocate for engineers and scientists. Engineers and scientists are industry and society builders and they deserve our highest respect. Dr. Hu has more than 12-year post-doctoral clinical experiences and more than 20-year experience in business and human resources. She has been the Editor-in-Chief for hi-tech organizations and column writer for journals and newspapers. Serving people is her passion. She loves to work with you and your organization to bring out the best in you. Her workshop features integration of multi-disciplines and multi-cultures. She provides valuable free information through her website,

Please contact to be added the SCV-PACE list.

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Ruminations about the Electrical Engineering profession as practiced in Silicon Valley by an IEEE Senior Member. Disclaimer: All Posts here are official IEEE business in that they are messages about IEEE activities from an IEEE volunteer. These messages do not constitute official records of R6-PACE activities, nor official IEEE or IEEE-USA policy statements. Website:

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Location: San Jose, California, United States

When he is not working on IEEE stuff, Jonathan does Mixed Signal Design Verification at Qualcomm. Senior Member IEEE. Founder IEEE-SCV-SSC (the first Solid State Circuits chapter). Past Section Chair, Santa Clara Valley Section - the Largest Section. Co-founder IEEE-SCV-CAS. IEEE-SSCS Membership chair 2001-2003. IEEE SSCS chapters Committee member. IEEE-SCV-PACE committee member 2001- IEEE-SCV-PACE Chair 2006-2007. IEEE R6 PACE coordinator.


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